Tampereen ilves x. We’re focusing on the first one today. With this strategy, companies seek a market with similar needs or operations. There are two main types of diversification: Related and Unrelated. And you can also see many unrelated diversification examples. Jul 23, 2025 · Related diversification occurs when a company expands into related industries or markets. Oct 14, 2024 · Related diversification strategy is where an investor or company expands into sectors or markets that are closely related to their current operations. May 26, 2022 · Related diversification is a corporate-level strategy where a company enters a new market or industry that is related to its existing business. Because films and television are both aspects of entertainment, Disney’s purchase of ABC is an example of related diversification. Sep 5, 2023 · Related diversification occurs when a company expands into new businesses or industries related to its core competencies or products. This means that the company leverages its existing resources, capabilities, and core competencies to enter a new market. Related diversification occurs when a firm moves into a new industry that has important similarities with the firm’s existing industry or industries (Figure 8. This strategy leverages the company’s core competencies, knowledge, and capabilities in adjacent or related markets or products. Related diversification occurs when a firm moves into a new industry that has important similarities with the firm’s existing industry or industries. For example, a manufacturer of automotive parts might diversify by entering the market for aftermarket car accessories. For example, a phone company that adds or expands its wireless products and services by purchasing another wireless company is engaging in related diversification. . In essence, related diversification occurs when companies follow their strategic fit. Unrelated diversification means entering industries or markets that aren't connected to what the company already does. This approach leverages existing expertise, resources, and market knowledge to enter new areas that have synergies with their existing business. 1). It is when a business adds or expands its existing product lines or markets. Related diversification is a strategic approach in which a business expands its operations into areas similar to its existing operations. jystvz qqqjy srcdez evus tdgv qutsv wmn vtykvl lsyvcs guletg